All by Jessica Coates-Judson
Something that has been coming up for clients is the need to create content for another platform – in particular, how are they going to manage maintaining Instagram and LinkedIn (along with email newsletters, podcasts, Substack’s etc.) Repurposing where you can is always a great step but if you want to dial down on Instagram this year but maintain a presence I have a few ways you can do this.
I often tell my clients about the period of time where I would walk into a networking event or even just the local supermarket and would find myself referred to as ‘The Instagram Lady’.
Before you start working on your personal brand, the first thing you need to do is work out your personal boundaries.
The social media landscape right now is almost impossible to keep up with and 2025 promises to bring significant shifts. I’ve put together five key trends that should be on your radar as you review your marketing strategies.
From manipulating your marketing mix to taking the step into your influencer era - here are a few hot marketing tips for solopreneurs to take into 2025.
It’s that time of year when we like to look at what we can expect for the next 12 months. I have pulled together some of the chatter I’m seeing online as well as my own thoughts and a few big calls.